Pet Industry News The Skin-First Revolution in Canine Care: The Canine Project Announces Launch of FURVIVE Restorative Wash October 15, 2026 Evan Lee Salim NEW YORK — The landscape of pet wellness is undergoing a quiet yet profound evolution, shifting away from superficial grooming toward clinical-grade dermatological health. the canine project, an innovative dog…
Pet Industry News When Safety Means Staying Together: U.S. Soccer, Purina, and Mariska Hargitay Unite on the Pitch for the Purple Leash Project October 12, 2026 rifanmuazin WASHINGTON — In front of a roaring, capacity crowd at Audi Field, the U.S. Women’s National Team (USWNT) match against Spain transcended athletic competition to serve as a powerful platform…
Pet Nutrition Hidden Hazards in the Bowl: New Clean Label Project Findings Reignite Concerns Over Heavy Metals in Commercial Pet Food October 6, 2026 Nana Muazin By Pet Food Safety Desk Published in collaboration with consumer advocacy reports Executive Summary: The Mounting Crisis in Pet Nutrition A sweeping new analysis from the advocacy and testing organization…
Reptile and Amphibian Care Lifeline for America’s Rarest Pit Viper: Los Angeles Zoo Welcomes First Successful Births Under "Project Obscurus" September 18, 2026 Asro LOS ANGELES — In a landmark achievement for American herpetology and endangered species management, the Los Angeles Zoo has announced the successful breeding and birth of six New Mexico ridge-nosed…
Pet Industry News Bridging the Gap: Virbac’s ‘Every Pet Project’ Hits $500,000 Milestone in Support of Animal Welfare July 12, 2026 Lina Hope By Pet Age Staff July 9, 2026 In an era where animal welfare organizations are increasingly burdened by rising operational costs, fluctuating donation cycles, and an ever-growing population of pets…
Dog Training Tips Demystifying Pet Nutrition: Landmark Data Project Analyzes Over 2,300 Dog Food Recipes to Empower Consumers July 3, 2025 Nana For pet owners navigating the multi-billion-dollar global pet food market, selecting the optimal diet for a canine companion has become an increasingly daunting task. The modern marketplace is flooded with…